So we know that when it comes to the Super Bowl, the commercials are just as important as the football game being played.
I'll keep a running post here where I give my ratings for some of the commercials shown during Super Bowl XLVIII. (Ratings are mostly based on originality and humor. I don't really care about what they're selling.)
Fusion Hybrid: Double Commercial - 3.5 out of 5 - Bonus points for James Franco.
Bud Light: Ad About a Guy Who Doesn't Know He's in an Ad - Uh... 1.5 / 5 - I guess I might have to change this one since it looks like it will continue. But that's kind of annoying too. Just give me your best in 30 seconds.
Doritos: Time Machine - 4 / 5
Silverado: Bull - 1.5 / 5 - "Nothing makes me want to buy a truck like cows having sex." - my friend Jeremy
Turbo Tax: Sean at the Prom - 4 / 5
Bud Light: Part II - 2 / 5 - Arnold is playing ping pong. But I'm still not into this.
Beats Music: Ellen with Bears - 2.5 / 5 - My kids loved it.
U2: Invisible - 1 / 5 - I think the hatred that Wedge and I have for U2 has been well documented around here.
Cheerios: Baby and Puppy - 4 / 5 - Her face is great.
Squarespace: A Better Internet - 2.5 / 5
Radioshack: The 80s Called - 5 / 5 - Perfect! Jason Voorhees, Chucky, Twisted Sister, ALF!
GoDaddy: Puppets By Gwen - 2 / 5 - Did she really just quit her job? If so, I could go to a 3.
T-mobile: Tim Tebow No Contract - 2.5 / 5
Volkswagon: German Engineers with Wings - 2.5 / 5
Wonderful Pistachios - 4 / 5 - The head crack!
David Beckham Bodywear - 1 / 5
Carmax: Slow Clap - 5 / 5 - The kid falling off the bike was the best.
Geico: Digital ID - 1 / 5
M&Ms: Peanut M&Ms for Everyone - 3.5 / 5
Highlander: Terry Crews and the Muppets - 5 / 5 - There were singing vegetables!
Comedians in Cars Getting Coffee: Seinfeld Reunion - 5 / 5 - Counts as a commercial. The best commercial ever. Waiting for that Full House reunion though!
Audi: Compromise Scares Us - 4 / 5
T-mobie: Tebow Part II - 3 / 5 - This one was a little better.
Chobani: Bear Attack - 2 / 5
KIA: Laurence Fishburne - 2 / 5
Heinz: If You're Happy and You Know It - 2 / 5
Honda: Bruce Willis and Fred Armisen - 2.5 / 5
Chrysler: Bob Dylan - 1 / 5 - Really? Dylan is selling cars?
Coke: Touchdown - 2.5 / 5
Butterfinger: Peanut Butter and Chocolate - 2.5 / 5
Hyundai: Johnny Galecki - 1 / 5 - This is worse than all the "Yay, America" stuff.
Jaguar: Good To Be Bad - 1 / 5 - What is the deal with all the cars?
Oikos: Full House Reunion - 5 / 5 - Yes, yes, yes! Those pants are going to stain.
T-mobile: Breakup - 1.5 / 5 - Kind of hypocritical since they've already used Tebow twice.
Sodastream: Scarlett Johansson - 1.5 / 5
Go Daddy: Spray Tan - 3 / 5
Doritos: Cowboy - 4 / 5
Esurance: 1st Commercial After the Game - 4.5 / 5 - Jim Halpert!